Press Release - Authentic Seacoast Acquires Acadian Maple Products LTD

ASC AMG News Release Final 2019.5

AUTHENTIC SEACOAST COMPANY LTD ACQUIRES ACADIAN MAPLE PRODUCTS LTD

Guysborough, Nova Scotia –  Authentic Seacoast Company Ltd (“ASC”) today announced its acquisition of Acadian Maple Products Ltd and its affiliates, based in Upper Tantallon, Nova Scotia.

“We are delighted to have family-owned Acadian Maple become part of Authentic Seacoast”, said ASC’s founder Glynn Williams. “What could be a more authentically Canadian addition to our brands and capabilities, than having Nova Scotia’s leading supplier of maple syrup and related products, and founders Brian and Simonne Allaway and their long-serving employees, join us on the authentic seacoast. We are keen to work with Acadian Maple’s many loyal customers and valued suppliers as we bring additional resources and capabilities to this enterprise.

The Allaways have for years hosted visitors from all around the world at their retail outlet and processing facility on Peggy’s Cove Road in Halifax Regional Municipality, sharing their insights and knowledge of the maple industry. Our family-owned business and theirs share the passion of and pride in making authentic, hand-crafted products that speak to our communities and our beautiful natural environment. It is exciting to consider building on these traditions and capabilities as we work together to bring more of Nova Scotia to the world.”

“The fit between our extensive maple-based brand portfolio with that of Authentic Seacoast’s brands is terrific and will lead to enhanced customer choice across many categories”, said Brian Allaway. “We see many benefits from optimizing our combined marketing, manufacturing, retailing, logistics and administrative activities. We look forward to working with Glynn and the dedicated Authentic Seacoast team to transition activities and operations ahead of our retirement later this year.”